Bagels are the epitome of comfort and familiarity but designer Nikolaj Kledzik has taken them up a notch.
For the branding design of the Bagel Street Café in Stockholm, Sweden, Kledzik has used a black, white, red and tan colour pallet and two fonts – one graphic and bold, the other scrawled and flowing like the writings on the café’s chalkboard wall – to create a feel that is smart, serious and creative. Kledzik’s design makes it clear that the Bagel Street Café is more than your average bagel shop with its four kinds of bread and twenty fillings.
The Bagel Street Café is a destination for bagel lovers and caffeine addicts in Stockholm and now Kledzik has given it a magnetic identity to match.
Source : Nikolaj Kledzik